Some men chase freedom their entire lives.
Gunther Sachs moved like he owned it.
He wasn’t just rich – he was sculpted out of power and poetic flair.
Born into a German industrial dynasty, he could’ve coasted through life quietly.
Instead, he turned himself into a living legend – blending mathematics with mysticism, playboy charm with intellectual rigor, and old-money luxury with avant-garde taste.
Gunther Sachs didn’t “build a brand.”
Let’s break down:
- Who he was
- Why his lifestyle captivated the world
- And what you can learn from the man who didn’t just flirt with decadence – he lived inside it.
How Did He Get His Wealth?
Gunther Sachs was born in 1932 in Germany, into a family with industrial money that ran deep.
His grandfather co-founded Opel, one of Europe’s most iconic car brands.
His father led Fichtel & Sachs, a powerhouse in the German auto parts industry.
That means he wasn’t climbing the corporate ladder – he owned the building.
He attended the University of Lausanne, where he studied mathematics and economics, not because he had to, but because he was curious.
He could’ve taken a safe, conservative path.
But Sachs wasn’t interested in managing empires from a boardroom.
He was more interested in experiencing life at its aesthetic limits.
It was the canvas.
From Playboy to Photographer
Sachs gained early fame for being a jet-set fixture – gliding between:
- St. Moritz
- Monaco
- And Saint-Tropez.
But he wasn’t content to just party and pose.
He took the camera into his own hands.
Gunther Sachs became a serious photographer, with multiple published works and gallery exhibitions across Europe.
His photography explored themes of:
- Femininity
- Surrealism
- And the symbolic.
His images were often:
- Mysterious
- Moody
- And dreamlike
closer to art-house cinema than paparazzi bait.
He also opened Gallery 66 in Zurich, spotlighting avant-garde artists like:
- Warhol
- Klein
- And Dalí
all of whom he collected long before they became pop-culture staples.
This wasn’t performative collecting.
It was a lifestyle rooted in taste and vision.
The Brigitte Bardot Era
Of course, no story about Sachs is complete without mentioning Brigitte Bardot – the ultimate French sex symbol of the 1960s.
Their romance began with one of the most iconic gestures in modern love:
Sachs hired a helicopter to fly over Bardot’s villa in Saint-Tropez and shower it with hundreds of red roses.
No “hey” text. No dinner invitation.
Just a storm of roses from the sky.
Weeks later, they were married.
The relationship lasted only a year, but it turned Sachs into a global tabloid icon.
While most men chased women, Sachs created experiences that magnetized them.
He didn’t view romance as a transaction.
He saw it as performance art.
Presentation as Power
Gunther Sachs was never just about looks.
But he understood the strategic value of appearance.
Whether it was skiing in the Swiss Alps or hosting soirées on a yacht in the Mediterranean, Sachs dressed not to impress – but to project sovereignty.
- Golden tan.
- Custom-tailored cream suits.
- Monogrammed shirts.
- Designer sunglasses.
His presence said, “I set the tempo. The world adjusts.”
He wasn’t loud. He was elevated.
Where other men tried to chase status, Sachs became the environment that status wanted to be seen in.
Art, Astrology, and the Inner World
What set Sachs apart from other wealthy playboys was his intellectual curiosity.
He wasn’t just coasting on charm.
- He was fluent in five languages
- Trained in advanced mathematics
- And deeply interested in the mystical side of human existence.
In the 1990s, Sachs founded an organization:
“The Institute for the Empirical and Mathematical Examination of the Possible Truth Content of Astrology.”
Translation?
He tried to use statistical models to validate astrology.
To many, that sounded eccentric.
To Sachs, it was serious inquiry.
He believed the world ran not just on logic and material forces – but on:
- Energy
- Archetype
- And emotion.
For him, love wasn’t a game.
It was a spiritual frequency.
He once said:
“Love is the greatest form of communication.”
And everything he did – from the women he pursued to the art he created – was an extension of that idea.
A Tragic But Intentional Exit
In 2011, at the age of 78, Gunther Sachs died by suicide.
In his farewell letter, he explained his decision: he feared the onset of Alzheimer’s disease and refused to let the condition erode his identity.
For Sachs, life was always about conscious curation – and death was no exception.
He exited the world on his terms, just as he lived:
- Deliberately
- Elegantly
- And without asking permission.
Lessons from Gunther Sachs
Sachs didn’t sell a dream.
He lived one, crafted from intention and presence.
Here are the key takeaways from his legacy:
1. Curate your life like a gallery.
Your surroundings, relationships, and even your thoughts should elevate you.
Treat your life as an art installation.
2. Attract with energy – not effort.
Sachs didn’t hustle.
He radiated.
The power of presence can’t be faked.
Build it from the inside out.
3. Swooping is a lost art – revive it.
Don’t settle for swipes and DMs.
Create unforgettable experiences.
Not to impress – but to express.
4. Blend intellect with instinct.
You don’t have to choose between logic and emotion.
Sachs used both – building a worldview that was deeply personal and cosmically aware.
5. Don’t wait for permission.
He didn’t ask society to approve his choices.
He lived outside the lines – and rewrote the script.
Final Word
Gunther Sachs wasn’t just a billionaire.
He wasn’t just a playboy.
He wasn’t just a name on society guest lists.
He was a man who took the raw materials of:
- Wealth
- Romance
- Intellect
- And curiosity
and built a life that looked like fiction but felt like art.
He’s proof that when money meets vision, reality becomes mythology.
You don’t need to be Sachs to live like him.
You just need to design a world that reflects the highest version of you.
P.S. Want to learn more about getting better game? Read “ON! For Him“.
You May Also Like:
Famous Playboys: Lessons From Richard Branson (Rebel Billionaire)
The High-Stakes Life of Larry Ellison: Lessons from a Modern Playboy
Playboy Lessons from Jack Nicholson: Unfiltered Charisma and Timeless Cool
Famous Playboys: Lessons From The Life Of James Goldstein
11 Playboy Traits All Legendary Bon Vivants Share
Life Lessons from Porfirio Rubirosa: The Charismatic Playboy Diplomat
Famous Playboys: Silvio Berlusconi - Italy’s Billionaire Prime Minister
Famous Playboys: Lessons From The Life Of Anwar Zayden
My name is Mister Infinite. I've written 600+ articles for people who want more out of life. Within this website you will find the motivation and action steps to live a better lifestyle.
