From Bodegas to Billions: The 50 Cent Vitamin Water Story
How can a 25 cent product turn into billions? A: Product arbitrage + equity. This is the twist of “biz magic” behind the 50 cent Vitamin Water story. Rapper Curtis Jackson (Aka 50 CENT) understood this well when he invested in Vitamin Water and earned 100 million after Coca Cola bought it for $4.1 BILLION. …
From Bodegas to Billions: The 50 Cent Vitamin Water Story Read More »