What is an antifragile business? It’s the ability of a biz to quickly adapt to disruptions while maintaining operations and safeguarding people, assets and overall brand equity. When it’s hit with things like: Inflation Recession Covid lockdowns etc Its processes keep running smoothly. This is accomplished with: No debt Low overhead / Fixed costs / …
Customer awareness is split into 5 different segments: Unaware (ice cold traffic) Problem Aware (cold traffic) Solution Aware (warm traffic) Product Aware (hot traffic) Most Aware (sizzling hot traffic) You don’t market to 1 segment like the others. You want to create different messaging / content for each part of your funnel so your conversions …
What are the top traits of successful business owners? Can inborn traits make it more likely for someone to succeed in business? The answer is YES. You see, human personality has 5 basic dimensions. (Which are called “the big 5”): Openness Conscientiousness Extraversion Agreeableness Neuroticism Where you find yourself on this spectrum has a pretty …
What guarantees you will be broke forever? A: the wrong beliefs about money. Here are 7 money myths that are keeping you broke. $ is scarce Saturation exists Profit is immoral Using effective systems = cheating Work for the sake of itself is virtuous Sales is about convincing instead of providing Biz takes advantage of …
What does it take to make a better website? Regardless of your site’s purpose, you want it to be as smooth / well-structured as possible. You can be producing the best content in the world, but if your site is slow, hard to navigate, or poorly designed, it won’t rank. Here are 5 steps to …
“There is no point in starting your own business unless you do it out of a sense of frustration.” -Richard Branson Multi-billionaire. Serial entrepreneur. Adventurer. Humanitarian. In a world where many of the ultra-rich are boring suits, Richard Branson takes a different approach. Here are the top lessons from Richard Branson. How Did He Get …
Famous Playboys: Lessons From Richard Branson (Rebel Billionaire) Read More »
“Is college worth it?” This is one of the biggest questions many young adults ask themselves. And the answer is: It depends. Let’s look at the pros and cons. College Is Worth It College is worth it if your dream is to work a job that requires credentials. These are usually STEM jobs such as: …
What are the 3 stages of a marketing funnel? As you know, customers follow a journey. They don’t always buy right away. Example: No one wakes up and says: “I need to subscribe to a financial newsletter”. (Even if it solves their pain). Before we buy something, we always go through a decision cycle first. …
Online business is awesome. But which types of online business models are the best? There are 3 main ones: Done with you (DWY) Done for you (DFY) Do it yourself (DIY) Let’s break them down. 1. Done For You (DFY) This is an offer where all the work is done by you and / or …
3 Types Of Online Business Models And Their Pros & Cons Read More »
Can you have it all in life? First, we have to define what “having it all” means. Most people think of things like: Being financially stable Having a rockstar career Cool + fun hobbies Poppin social life Active sex life Being in shape Healthy family High status Essentially, the “life force 8“. Regardless Of Your …
