Business is an input-output game. It’s a process of attention alchemy. The input = qualified targeted attention. The output = money. When you remove the emotion and run the numbers, you can create predictable inputs and get predictable results. If you aren’t getting the results you want, there’s an issue with your pipeline (sales funnel). …
David Ogilvy revolutionized marketing in the 20th century. Here are his 7 top business principles. (Which will make you more $$$ and better at life). 1. Command Respect “Our offices must always be headed by the kind of people who command respect. Not phonies, zeros or bastards.“ Everyone you associate with is a representation of …
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Can you really be allergic to wealth and prosperity? The science™️ says YES. Here are 11 traits that make you allergic to money. If you have any of them, it’s a 100% guarantee you will never be rich or successful. 1. You Hate Rich People You can’t attract what you despise. If you hate rich …
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What is an antifragile business? It’s the ability of a biz to quickly adapt to disruptions while maintaining operations and safeguarding people, assets and overall brand equity. When it’s hit with things like: Inflation Recession Covid lockdowns etc Its processes keep running smoothly. This is accomplished with: No debt Low overhead / Fixed costs / …
Customer awareness is split into 5 different segments: Unaware (ice cold traffic) Problem Aware (cold traffic) Solution Aware (warm traffic) Product Aware (hot traffic) Most Aware (sizzling hot traffic) You don’t market to 1 segment like the others. You want to create different messaging / content for each part of your funnel so your conversions …
What are the top traits of successful business owners? Can inborn traits make it more likely for someone to succeed in business? The answer is YES. You see, human personality has 5 basic dimensions. (Which are called “the big 5”): Openness Conscientiousness Extraversion Agreeableness Neuroticism Where you find yourself on this spectrum has a pretty …
What guarantees you will be broke forever? A: the wrong beliefs about money. Here are 7 money myths that are keeping you broke. $ is scarce Saturation exists Profit is immoral Using effective systems = cheating Work for the sake of itself is virtuous Sales is about convincing instead of providing Biz takes advantage of …
What does it take to make a better website? Regardless of your site’s purpose, you want it to be as smooth / well-structured as possible. You can be producing the best content in the world, but if your site is slow, hard to navigate, or poorly designed, it won’t rank. Here are 5 steps to …
“There is no point in starting your own business unless you do it out of a sense of frustration.” -Richard Branson Multi-billionaire. Serial entrepreneur. Adventurer. Humanitarian. In a world where many of the ultra-rich are boring suits, Richard Branson takes a different approach. Here are the top lessons from Richard Branson. How Did He Get …
Famous Playboys: Lessons From Richard Branson (Rebel Billionaire) Read More »
“Is college worth it?” This is one of the biggest questions many young adults ask themselves. And the answer is: It depends. Let’s look at the pros and cons. College Is Worth It College is worth it if your dream is to work a job that requires credentials. These are usually STEM jobs such as: …
